Really you need a lot more than just a website.
Why?
Websites are like billboards without a highway.
You actually need a (Small Business) Framework.
What is a framework?
It’s the combination of Systems that help build a route to your website. Like a highway.
5-6 bare bones basic Systems every business needs – in the very beginning of business, can you name them?
Send me a note with what you think they are – or with what you have.
Let’s see how close you are.
Yeah it is already 2013 – but we have a long way before it is over. Thank Goodness!
When you look back on it, in 2014, what do you want to see?
In the video below I share something I find very exciting – genuinely!
Is this how you want to start?
Now the reason I share this is I Love how it feels.
Giving, Connection, Sharing and Playing with others.
Yes that is what 2013 will look like when I look back.
A Year of Paying-It-Forward, Creatively.
Thank You to Michael Drew co-author of Pendulum In Action for sharing it. It found me.
At the time of writing this – it was page 4 of the 365 pages I’m writing in the Book “My 2013″.
So far I really like this book – the theme “playing with interconnectedness.”
2012 was a Great sampling year for me. Maybe it was for you also.
I tried new things – all the way from foods to people.
I’ve picked various things and people that get to accompany me through out 2013. Those that add quality to my life.
I did the smile test. Yes, that simple – if it makes me smile – I’m keeping it – to some degree.
What are you bringing with you into 2013?
I invite you to come, play and share. Enjoy 2013!!!
I recently read an article on promoting your blog.
I’ve been writing them at random for a while now and have irregularly shared.
Yes I could Write more and be more consistent.
So when I went through the infographic – I did a bit of a check.
Do I have the following social media accounts?
I encourage you to check out more of the infographic and see what will help you promote your blog.
Below is a new addition Evan Carmichael and it encouraged me to write the article
“Get on the Phone – Making Contact”
it maybe a couple of days before you can see it
- there is normally a 48 hour review period.
I was lead here. Yes there is a story, but first have a listen.
I Love “You can not lead form behind…” – did you hear it, feel it?? Did you get the AHA?
Summarizing some of what I listened to:
Not sure about you – but this was exactly what I needed.
The great thing about all this is that I followed a monkey here. HAHAHAHA!
Seriously….
I was playing with Mailchimp and ConstantContact - while I drafted a couple of newsletters.
I was looking at both of them as I’m a Solution Provider for ConstantContact (one of a few partnerships) yet I wanted to see how Mailchimp integrates with Nimble.
I partnered with Nimble as it is the only solution on the market that integrates the “4 Cs” — contacts, calendar, communications and collaboration: Social Media, Email, and Address Book all in one place.
I can tag a list of my contacts in Nimble and have their information sent to Mailchimp- so that I can then create an email campaign that goes out only to that list.
So I’m in there playing with my lead generation systems and on the top right is that Monkey. “jenn, sometimes you just need to xpress yourself…” with a link to a funny monkey video on youtube. Yeah – I could not help but click on the link.
Well after watching, I stumbled upon the one shared above. I like how that works….
Creating this blog lead me to more goodies that are worth exploring.
Here is where I’m heading
I ask you “Would you want the cake if it did not come with icing?” My Daughter’s immediate response is “NO!”
However responses vary as much as individuals do.
However, if I liken the writing of a book to a “cake” and bestseller status to the “icing” and ask Writers/Authors alone, they want the “icing” on their “cake”.
It’s as if the cake is not finished with out the icing.
There are even those that will make and remake their cake- to get the icing that says the cake is finished properly.
If the book is the cake (substance) does the icing (bestseller status) determine if the cake is worth eating (reading)? For some it does.
For some Writers/Authors it is not enough to have written the book – they need the icing (bestseller status) or they feel the cake (book) is not finished. The icing is like a crown that sits a top the cake.
Writers/Authors – I have a few questions to ask you….
You wrote the book to share a message with the hope that it would help or entertain others, correct?
Does bestseller status mean that it reaches more people?
Does it mean that your book made money?
Does the type of icing really matter or will any icing do?
What length would you go to – to make sure that your cake had just the right icing?
My suggestion: go to book publishing myths sign up and watch the video,
I think you’ll get a ton out of it.
Whether you are introducing yourself or getting an introduction… The Rules are the same.
Keep it in context.
Lead with the topic everyone knows about – them. You are the audience.
Listen.
The words of Jeff Haden “The best connections never come from speaking; the best connections always come from listening.”
Relationships go through stages.
According to Michael Drew Co-Author of Pendulum: In Action with Roy H. Williams
the stages are the”12 Steps of Intimacy” and they apply to personal and business relationships. Yes there is a System to Building Relationships.
Just like kissing on the first date can make or break a relationship – missing a step in building the relationship, may have you back at the introduction (if you’re lucky).
Know the steps and why they are important, today, in your marketing.
Hi! I know I don’t know you. We just met – well not really, I asked you to be a friend online. Well now that we are online together, I want something from you. Since we have mutual friends I thought you would…. Oh I should really ask that in another way. My goal is to tap into your network (yes I see you have more friends then me). So here it is….
Have you ever had someone introduce themselves to you – in one of these ways?
Guess What!? It doesn’t work with me. Does it work with you?
Couple things – You are asking someone for their time, which is limited and You are asking for their social capital – which is invaluable.
Instead of making a mess out of the introduction, Here are some tips:
#1 Ask a friend to introduce you to the mutual friend.
#2 Find out what you can do for them, Pay It Forward
#3 Learn how to ask for help – requesting the least amount of effort from that person.
#4 Be Respectful and Grateful. Not everyone is going to saw Yes – nor should they.
Any introduction made is a reflection on the person making an introduction. If you do not know the person well – it will show.
